Make Brain
Disease a
Distant Memory
Disease a
Distant Memory
We fund groundbreaking and innovative programs to improve the lives of families impacted by brain disorders, including Alzheimer’s and other forms of dementia, Parkinson’s, Huntington’s, and other movement disorders, and multiple sclerosis.
Celebrate with
Purpose.
Fund the Cure.
Purpose.
Fund the Cure.
Cleveland Clinic Lou Ruvo Center for Brain Health provides patient care, research, no- cost educational, art, support programs, and music therapy for patients and our community.
Who We Are
Keep Memory Alive is the fundraising philanthropy department of Cleveland Clinic Lou Ruvo Center for Brain Health.
At Keep Memory Alive, Every Celebration Funds The Pursuit of Medical Breakthroughs.
Behind every one of our events is a purpose: Hope. 100% of proceeds go directly to the Lou Ruvo Center for Brain Health, funding the patient care, research, and no-cost educational, therapeutic and support programs for patients and our community.
Join us, and turn a night out into a lasting impact.
Featured Events
Power of Love® Gala
This unforgettable evening offers a one-of-a-kind experience featuring world-
class food curated by celebrity chefs, exceptional wines selected by master
sommeliers, premium auctions, and a-list entertainment.
Month of Memories
Help support National Alzheimer’s Disease & Family Caregiver Awareness Month in November by shopping and dining at participating local businesses, all while raising funds for the Cleveland Clinic Lou Ruvo Center for Brain Health.
Summer Rodeo
The Summer Rodeo organized by Keep Memory Alive is a vibrant event held at Shakespeare Ranch on Lake Tahoe’s East Shore. This beloved community tradition, revived in 2000, features classic rodeo events like bull riding, bronco riding, and barrel racing, along with a hearty Western-style BBQ, live music, and family-friendly activities. Proceeds from the event benefit the Cleveland Clinic Lou Ruvo Center for Brain Health, supporting research and treatment for brain disorders. The event is a celebration of community spirit and fundraising, attracting guests from all over for a fun-filled weekend.
"I lost my father to Alzheimer's in the early 1990s. We navigated his diagnosis with limited treatment options. We partnered with Cleveland Clinic to ensure no family has to face that journey alone. I invite you to join us."
Caregivers are the heart of this dream.
“When my father was diagnosed with Alzheimer’s, it changed my mother’s life — maybe even more than his. Because behind every patient, there’s someone who never leaves their side. Someone who loses sleep. Who forgets to eat. Who carries the weight quietly, day after day.
That’s why we’re here. We want every caregiver to know: we see you, we’re with you, and we will help guide you through this.
Your donation doesn’t just change a patient’s life. It changes a caregiver’s life too.”
-Larry Ruvo
Help Us Find a Cure
Your donation directly funds patient care, research, and no-cost educational, therapeutic and support programs for patients and our community. Any dollar amount makes a big impact.
In the News
Cleveland Clinic celebrated the opening of two new state-of-the-art research buildings, part of the largest research investment in the organization’s more than 100-year history.
July 16, 2026
6:11 pm
Cleveland Clinic brought together healthcare professionals from across the region and around the country today for its AI Summit for Healthcare Professionals, an event focused on the rapidly expanding role of artificial intelligence in clinical care, patient experience, education and research.
July 16, 2026
6:04 pm
Cleveland Clinic is a powerful economic engine – uplifting communities, bolstering businesses and launching careers everywhere it has a presence. In each location the health system operates, it is an economic generator and a dedicated community partner.
July 16, 2026
5:50 pm
Cleveland Clinic is among the first hospitals in the country – and the first in Ohio – to perform a robotic nipple-sparing mastectomy procedure, following recent clearance by the U.S. Food and Drug Administration.
June 26, 2026
8:47 pm
A Cleveland Clinic Phase 1, first-in-human clinical trial has shown that a one-time infusion of a gene-editing therapy using CRISPR-Cas9 was effective and safe in reducing LDL (“bad”) cholesterol and triglycerides in people with medication-resistant lipid disorders through one-year of follow-up with all doses.